The eight best features of Merino wool clothing
Merino: Wool with exceptional properties.
Merino is a highly prized breed of sheep, native to North Africa, and today Australia is the largest producer of Merino wool, covering over 80% of the world's production. Merino wool fibres offer great properties such as breathability, odour resistance, softness to the touch and easy maintenance. Explore what other benefits clothing made from this unique wool has to offer.
How do Merino sheep live?
Over 70 million Merino sheep graze on the Australian steppes and mountains, breathing clean air and eating a natural diet. This gentle way of farming supports the balance of the ecosystem while meeting the high demand for quality wool.
The sheep are sheared once a year, each providing 2-10 kg of wool with a yield of around 50% pure fibre (the rest being grease, dirt and moisture).
8 reasons to choose Merino clothing
1) Soft and comfortable on the skin
Australian Merino wool is very fine and soft due to its thin fibres (even several times thinner than a human hair), so it does not scratch or "bite" on the skin.
2) Excellent breathability
Merino fibre can absorb up to 30% of its dry weight in moisture, while man-made fibres absorb only around 5%. This means your clothing stays breathable and doesn't get cold, even when you're sweating - ideal for hot weather or increased physical activity.
3) Natural temperature regulation
Thanks to its natural curl, Merino wool has great insulating properties. It warms in winter and cools in summer. Merino tanks and t-shirts can be used as a first layer in winter to maintain body temperature.
4) Odour resistance
Merino wool has a special flaky surface that prevents the growth of bacteria. Clothing stays fresh, even when worn for extended periods of time, whether you're playing sports, traveling or at work.
5) Easy maintenance
Merino fibers have a natural layer of lubricant that repels dirt and prevents stains from penetrating. Thanks to new technologies, Merino wool underwear can be machine washable while still retaining its properties. For maximum care, we recommend using special detergents designed for wool.
6) UV protection
Merino fibre blocks UV rays, so it provides natural protection from the sun - you'll be protected from sunburn in a Merino wool long sleeve t-shirt.
7) Shape stability and wrinkle-free
Merino wool is stretchy and wrinkle-free, ensuring comfortable wear without the need for ironing. You can pack your clothes in your suitcase without wrinkling.
8) Eco-friendly
As a purely natural fiber, Merino wool naturally decomposes in the soil over a period of years, making it environmentally friendly.
You can find Merino clothing and accessories in a wide range: from sweaters and T-shirts to underwear, thermal underwear, sweatshirts and sweatpants, scarves and balaclavas. Merino is the ideal choice for every season, whether you're looking for comfort in winter or coolness in summer.
